Are your customer service skills up to par or are you making fatal mistakes that turn your customers away? Few customer service organizations will admit that they’re the cause of customer churn, but chances are, if your customers are decamping at a faster rate than you’d like them to, your customer service could use a few improvements. Good customer service is the backbone to every business, so it is important that you make it a priority in … [Read more...]
Staff on the front line for Marketing
Edge Communication have featured in the Western Australia Business News (WABN) with an article called ''Staff on the front line for Marketing''. The article discusses how although many businesses are jumping on the 'social bandwagon' by promoting their businesses through the new must haves like Facebook and Twitter, it is time for them to take a step back and examine their front line staff. Your frontline staff can also be your strongest sales … [Read more...]
Is the customer always right or wrong?
I was recently browsing the web, as I usually do, for some helpful tips or specific information to share with you all. Whilst browsing, an article caught my eye entitled 'The customers is (not) always right?'. Written by an author called James Adonis from the Sunday Morning Herald, the article delves into how the customer is NOT always right and suggests that more research is needed to look into how negative customers can affect on you … [Read more...]
Are the Olympics customer services ready?
The London Olympics are just around the corner now, with the opening ceremony about to start and some soccer games already beginning. Underneath all the hype and excitement of the games, the Olympics has also been subject to its fair share of negative press. The ticketing ballot was subject to a fair amount of criticism and, more recently, the G4S security scandal and the threat of strike action at Heathrow on the eve of the opening ceremony … [Read more...]
